Codemasters announce F1 and GRID 2 games previews at The Giant Screen event
Codemasters has announced it will showcase its latest game preview videos for both F1 2012 and F1 Race Stars, along with an announcement trailer for GRID 2, the long awaited sequel to their BAFTA award winning street racing title, at the multi-play gaming event at The Giant Screen cinema, Millennium Point on 21 August 2012.
The event, which starts at 4.30pm, gives digital gaming fans across the region the chance to take part in an interactive session as a participant of wallFour’s unique 100 player game.
It is the first time that The Giant Screen at Millennium Point, Birmingham will have been used to stage a laser play gaming event. Fans of multiplayer gaming will also get to rub shoulders with industry experts and local games creators before the real fun begins.
This unique opportunity forms part of Birmingham Science Park’s 2012 LAUNCH series of games events, sponsored by bluegfx, which culminates in a two-day future gaming conference in November as part of Global Entrepreneurship Week. The Giant Screen games meet-up will bring together experts from the gaming and digital industry, including representatives from big global names Sony Playstation, Codemasters and Sega, through to indie games studios and students interested in a career in digital gaming.
Rich Eddy, Director of Communications at Codemasters said, “Birmingham Science Park’s 2012 LAUNCH series of events always brings new ideas to the stage and is a superb platform to highlight the digital gaming talent here in the Midlands. For Codemasters, being part of The Giant Screen event provides a thoroughly exciting opportunity to highlight our forthcoming games and showcase the latest trailers for F1 2012, F1 Race Stars and GRID 2 on the largest Dolby digital projection cinema screen in the region.”
The Giant Screen event will see the cinema transformed into a hive of interactive activity as 100 participants join forces in simultaneous game play to complete their mission.
wallFour, a new ground-breaking live event gaming company based at Birmingham Science Park, will be showcasing Renga, the world’s first 100 player co-operative laser game, which is controlled entirely by the audience. Using laser pointers, participants will interact directly with the cinema screen in a quest for victory.
Philip Singleton, CEO at Millennium Point said, “We are delighted to be showcasing this ground-breaking event and partnering with industry experts from the technology and gaming world.
“The Giant Screen provides an excellent platform for bringing huge numbers of people together to enjoy interactive game play and we are eager to build on this experience and offer more events like this in the future”.
Birmingham’s Eastside Quarter is fast becoming the City’s hub for digital gaming expertise, with close to 60 new start-up tech businesses having joined Birmingham Science Park’s acclaimed Entrepreneurs for the Future programme in the last two years.
Matthew Hidderley, Business Development Manager at Birmingham Science Park said, “The LAUNCH event programme is the biggest of its kind for the UK’s digital gaming industry. It’s great that this next event will be a true collaboration between Birmingham Science Park and Millennium Point’s Giant Screen, showcasing the work of one of the Quarter’s most exciting tech start-ups; wallFour. Having 100 people playing a game together on a single screen could be the next big thing in digital gaming, so it’s brilliant that it’s taking place here in Birmingham.”
Over 200 people are expected to attend the event and anyone interested in coming along should register in advance at http://launchconference.co.uk/giant-screen/ For a limited time, tickets are available at just £1, so get on board – quick!
Notes to Editors:
Press/Media interested in attending this event should confirm their attendance by contacting Lindsey Preece (details below) no later than Monday 20 August 2012.
• Millennium Point is entering its second decade and expanding its ambitions to becoming increasingly of national importance. It has a very significant presence in Eastside, Birmingham and not only hosts Thinktank and faculties of BCU, but also provides an amazing digital cinema experience at the Giant Screen.
• The Giant Screen Cinema at Millennium Point, has a dual projection fully digital Dolby 3D system, complemented by and a 72 foot wide screen.
• Birmingham Science Park, was founded in 1982 and has been one of the premier Science Parks in the UK ever since. Wholly owned by Birmingham City Council, the Science Park is actively looking to work with and bring together the public and private sectors, creating interfaces for people with ideas, people with technologies, people with expertise and experience, and people with money, to drive collaboration, thereby promoting innovation.
• Birmingham Science Park has a highly successful Entrepreneurs for the Future (e4f) programme, which offers dedicated support for the next generation of tech entrepreneurs and is part-funded by the European Regional Development Fund.
• The Park has also recently announced a UK first by installing state-of-the-art technology to pioneer its ‘Science Park Without Walls’ concept, allowing businesses including Small to Medium Enterprises (SMEs) and start-ups to communicate with leading innovators, academics and investors from across the world as if they are sitting in the same room. The initiative has been made possible due to the relationship with technology giant Cisco, which has welcomed the Park onto its Global Exchange for Growth programme.
• For more information about wallFour visit www.wallfour.co.uk
Issued by Lindsey Preece, Marketing and Communications Manager
Email: email@example.com Tel: 0121 202 2215
For further information regarding Birmingham Science Park and the LAUNCH programme, please contact Charlotte Crossley, Head of Communications at Birmingham Science Park on 0121 250 3522, 07818 033 122 firstname.lastname@example.org