Due to the impact of Covid and the increasing number of people working from home, hybrid events are on the rise to accommodate everyone’s needs. With many businesses finding leads through networking, it’s important to find a way to meet people online, therefore causing an increase in hybrid networking events. 

What is a hybrid event? 

Hybrid events combine both in person attendance and virtual presence to ensure as many people can attend as possible. Due to this it’s important to choose the right streaming service for you.

is a great way to host a hybrid event, as it can provide easy access for guests. Some platforms will allow you to stream directly through them and others, such as Vimeo and YouTube, will need you to use third parties. 

Connecting the in person audience and virtual audience

Due to many people attending events to network, it’s important to bridge the gap between in person and virtual attendees, to help give valuable experiences.

Different platforms will allow you to host polls, breakout rooms, direct messaging and digital business card exchanges, allowing both virtual and in person attendees to interact with each other. 

Ensuring your in person audience brings devices such as laptops, tablets and mobile phones, will allow them to interact with others through digital chats. Furthermore, including Q&A’s and opportunities for attendees to get to know each other will allow people to stay engaged throughout your event.

Benefits of a hybrid event 

Below are a few benefits hybrid events have for your company:

Tips for planning a hybrid event 

When considering hosting a hybrid event it’s important to plan the event properly to ensure it runs smoothly and engages your audiences.

Here are a few tips for planning your next hybrid event.

Give attendees control 

During Covid, everyone lost control over their own lives, making it important to people that they can make their own choices now.

Hybrid events allow people to choose whether they want to attend in person or virtually, allowing them to feel as though they have made decisions that suit them best. 

Providing chat boxes and breakout rooms can also give attendees the opportunity to decide whether they want to engage further with the event by asking hosts questions and engaging with others. 

Ensure your event location provides everything you need

It’s important to find an event location that meets your needs and allows your event to run smoothly.

 Below are a few questions you should ask yourself when searching for the right location:

Make your in person attendees feel safe

When hosting an event it’s important to make your attendees feel safe. You can do this by communicating clearly before and during the event about how the day will run and any rules they may need to follow, such as whether you have any Covid safety or fire safety requirements.

Providing information on whether attendees will be recorded or photographed is also important as you need to give people the opportunity to opt out.

Don’t forget to record your event!

Recording your event allows attendees to re-watch the event or let those who couldn’t attend, watch it in their spare time. 

Recording the event also allows people to share it with others, helping you gain more business leads and interact with a wider audience. 

Choosing Millennium Point to host your hybrid event

Here at Millennium Point, we pride ourselves on our forward thinking approach. We’re always looking for new and exciting ways to improve our client’s events.

Contact us today to see how we can help you host your hybrid event. You can even use our own streaming platform and cameras to host and record your event for guests!

Here at Millennium Point we offer grant funding to help support companies and charities improve engagement within STEM related subjects. 

Below are a few examples of Schools Millennium Point has helped through grants and funding.

Longwill School for the Deaf – Sensory STEM 

Longwill is based in Northfield, Birmingham and is a specialist school for deaf children aged between 2 and 11. The school is underpinned by a sign-bilingual philosophy that encourages the fullest possible development through early communication.

What challenge did Longwill face?

The school came to us wanting help to create ways for pupils to develop an interest and understanding in science through using speech and sign language. The small grant is being used to purchase 10 visualises and compound microscopes which are high impact learning tools. These can be used in STEM lessons to magnify flowers, leaves, skeletons or fossils onto screens to help children develop a scientific understanding.

What impact has this made?

This has given 50 children between 3 and 11 the opportunity to engage in scientific activities in ways they previously hadn’t been able to. 

The school received a small grant as they presented an outside-of-the-box approach to inspiring children with disabilities to engage with  STEM subjects.

To read more about the Longwill School for Deaf, click here.

Aston Villa Foundation – ‘STEM Stars’

The Aston Villa Foundation is a registered charity in charge of the community and social responsibility work of Aston Villa Football Club. Their mission is ‘working together to enrich lives’. They work with a variety of backgrounds in Birmingham and support Aston Villa’s wider family as well. 

What did the foundation need help with?

STEM Stars introduced a new STEM programme in six schools within a 3 mile radius of Villa Park, where funding will be used to buy a Sphero robot package to help teach young people coding through using football. 

The programme aims to encourage young people to better engage with STEM education and raise aspirational levels, as the areas around Villa Park are both educationally and income deprived. 

What impact has this made?

The STEM programme has allowed young people to engage with computer science in ways they wouldn’t previously be able to access.

The programme gained a small grant as they identified key problems in the area while providing imaginative solutions to STEM related issues. 

To read more about the Aston Villa foundation, click here.

Ahead Partnership – STEMfestWM

Ahead Partnership is a leading social enterprise aiming to connect children with employers to promote education and employability while raising awareness of STEM careers. 

The project

The project involves a week-long festival with employers and 250 students chosen from secondary schools and FE sixth forms/colleges across the West Midlands. The festival aims to enthuse young people in STEM and build a stronger talent pipeline. 

What impact has this made?

The project impacted 250 pupils, 16 schools and 2 further education colleges. Students have also developed confidence through participating in events and have developed an understanding of how their learning links to different careers. 

The partnership gained a small grant due to its extensive portfolio of successes in engaging young people in education and equipping them with the skills and links needed for the industry. 

To learn more about the Ahead Partnership, click here.

Trinity School – STEM Room

Trinity High School is a co-educational academy school for 13-18 year olds located in central Redditch.  

The challenge

Students at the school are highly interested in STEM, however the school was previously unable to provide them the resources they needed. The solution to this was to transform an old art room into a new STEM room, fitted with computers and CAD/CAM machinery to provide learning within ICT, Maths and Science.

What impact has this made?

The project has enhanced  teaching of the STEM curriculum and has allowed the school to expand their after school STEM activities. The room is also being used as a STEM learning hub for other schools, helping to expand STEM skills across the area. 

The school gained a small grant due to them demonstrating how the project would impact both the school and the wider community. 

To learn more about Trinity high school’s STEM project, click here.

King Solomon International Business School: Breaking the barriers to STEM

King Solomon International Business School is Birmingham’s first Christian free school with 1,200 students aged 4-19. 

The school aims to close the diversity gap through a fully realised STEM programme of extracurricular activities, helping encourage students to consider a STEM career path. 

How did we help to fund this programme?

Millennium Point has helped fund multiple extracurricular activities, including:

What impact did this have?

The projects aim to engage everyone in the school in STEM related activities, having a positive impact on 1,200 students between 4 and 19 years old.

The school gained a small grant as King Solomon School demonstrated a clear passion for STEM and provided a clear objective for increasing diversity in STEM. 

To learn more about the King Solomon project click here.

To learn more about how Millennium Point’s grants can help you impact STEM education, get in touch with us today.

Applications for life changing scholarship open next month on Monday 9th January 2023. In partnership with Birmingham City University each year Millennium Point Trust fund an undergraduate degree at BCU.

There are over 20 courses to choose from included in the scholarship. The deadline is on Friday 31st March 2023, meaning plenty of time to complete the application.

Hatem impressed judges last year with his passion for Computer Science

Hatem was studying at Solihull College with ambitions to study Computer Science at university. In Hatem’s application he made it clear how much winning the Scholarship would mean to him, his great passion for computers and his mission to use computing and technology to better lives. The Millennium Point Trust team were hugely impressed with Hatem’s application and selected him along with four other finalists.

All the finalists attended an assessment day at Millennium Point, where they each presented to a panel of five judges, Hatem impressed the panel the most and was selected as the lucky winner of this year’s Scholarship, which has already helped launch the careers of seven outstanding STEM students. Hatem has since started his Computer Science degree at Birmingham City University that started in September 2022.

Applying is easy and simple

The competition is open to applicants aged 17 and over within the West Midlands Combined authority, who are looking to start a qualifying degree in September 2023.

Read the application form carefully and start to answer each question. Think about why you want to study your chosen degree and what you want to do in the future. Also discuss any personal attributes and skills that could help you be the next winner of the Scholarship.

It’s a two-stage application, with the final stage being an assessment day. If you make to the final, you will be invited to participate in developmental workshops that will focus on supporting our personal development and professionalism in both interview and presentation skills.

We’re here to help you every step of the way

We want everyone to have the best chance of success when applying for our scholarship scheme, and sometimes bigging yourself up can be a little daunting. That’s why we have created a helpful guide to aid you through your application. Keep an eye out on our social media for any new blogs, videos or resources that can help further.

You can always contact our friendly Trust team for any other enquiries you may have.

Unlock your student’s future by getting your school involved

Get your school involved and spread the word about the scholarship. Tell parents, students, teachers, and colleagues. The bigger it gets, the more impact we can make together.

We have created a teacher’s portal with assets and information that can help you provide students information on how to apply.

Are you a business wanting to get involved? Visit our business portal here. We’re always on the lookout to collaborate with businesses and professionals on the Millennium Point Trust scholarship.

Why do we do this?

At Millennium Point we believe that STEM (science, technology, engineering, and mathematics) is important for the future of the region. Now, more than ever young people need our support and encouragement for them to unlock their potential. The scholarship is just one of the ways we can provide support to help them achieve people’s goals.

Learn more about Millennium Point Trust

Our multi-award-winning charitable trust invests on average £4.8m each year towards furthering Stem education within the West Midlands.

Over the years we have provided funding to scholarships, grants and projects that benefit the region. Find out more about our Trust in our brand-new brochure here.

Keep up to date when scholarships go live

Applications open on 9th January 2023 and end 31st March 2023, bookmark our scholarship page and get ready to see what you can achieve!

After a hugely successful event last year, St Basils returned to Millennium Point on Friday 25th November to host their annual big sleepout. The event took place in our Cinema Square car park and was once again successful at raising funds to help end youth homelessness.

The St Basils Big Sleepout is the oldest, longest running event of  its kind. It’s one of St Basils most popular events among their community, with volunteers challenged with sleeping out in the cold during winter to understand the difficulties that homeless people go through on a daily basis.

How St Basils are doing their bit to beat homelessness

St Basils work with young people ages 16-25 who are homeless or at risk of homelessness, to enable them to find and keep a home, grow their confidence, develop their skills, increase opportunities, and prevent homelessness.

This year St Basils announced the annual event had amazingly raised £62,000 and funds are still coming in.

A community united

It was fantastic to see so many organisations braving the cold and taking part in the event, 400 individuals settled in for the night in cardboard boxes all to raise funds for the good cause. Throughout the night volunteers took part in the much loved Creative Cardboard Competition for the best dwelling, with a prize given to the lucky winner.  The cardboard boxes were provided by Schumacher, who have been providing packaging for the sleepout for over 15 years.

Much needed warmth was delivered with free vegan curry and hot drinks provided by the Langar Aid project.

Fundraisers were also entertained during the night by The Band of the West Midlands Fire Services to keep spirits high on a very cold evening.

Couldn’t make it to the sleepout? You can still make a difference

It costs £5 a day to support a young person and keep them at a St Basils project. Supporters can make a one-off donation here. Help change a young person’s life for the better today.

VSFighting is an annual video gaming tournament based entirely around fighting games. It’s hosted by the Midlands-based community ‘Electronic Dojo’ and exists as a place to meet up offline and compete on the big stage. The tournaments are run in an open format, which means that anyone can attend, whether total beginner, bedroom champion or a seasoned professional, everyone has a chance to compete for a coveted trophy and cash prizes.

The day ran from Friday 19th – Sunday 21st August 2022 at Millennium Point, the much-anticipated event returned and took over the whole building, welcoming hundreds of visitors, and gamers throughout the weekend.

VSFighting back at Millennium Point

The last time the event took place at Millennium Point was 2019 before the pandemic, therefore Millennium Point had to pull out all the stops to ensure the event was a success.

Previously, VSFighting has taken over our building 3 times in the past. Now back, bigger and better than ever and enjoying the latest AV tech, upgraded Auditorium and everything else Millennium Point had to offer.

A wide range of games for every player

Throughout the day there was a range of games to compete in, along this was a selection of community games that had a more relaxed affair.

Competing games included:

Community games included:

The additional community gamed were facilitated by 3rd parties from the community.

Why Millennium Point for VSFighting?

With various games, activities, and categories VSFighting needed a space that could accommodate the various battles going on. It needed to have many power outlets, good Wi-Fi and accessibility. Not forgetting a giant screen for the final ‘boss’ battles.

Millennium Point were able to provide multiple event spaces that were equipped with everything that was needed.

One of the key requirements for an esports tournament is a stable and robust power system. We have invested heavily in our power infrastructure which can support an abundance of PCs and consoles, AV equipment and peripherals.

VSFighting used spaces such as Connect, Platform, and Auditorium are all equipped with AV built in. We have an onsite dedicated AV team, who are experienced in delivering tech0heavy events who were on-site to support everyone and ensured seamless integration and stability throughout the event.

Millennium Point has super-fast internet in all our spaces with a mix of private and public networks to ensure no packet loss, and to provide dedicated connections for operations team and athletes, while fans and exhibitors enjoyed the robust public Wi-Fi for their own needs.

Why host your corporate event at Millennium Point?

Millennium Point is an award-winning Birmingham landmark in the heart of Eastside and features 11 venue spaces to host your corporate event.

From purpose built meeting suites to a giant screen auditorium with a stage, we have the flexibility to ensure each room works for you. We provide additional services including catering, so that you can rest assured your event will run smoothly.

We have onsite parking and excellent transport links to New Street Station, Midland Metro, Moor Street Station and Digbeth Coach Station.

Browse our event spaces today or get in touch with Millennium Point’s event management team today.

Find more interesting content from Millennium Point over at our news section, or follow us for daily updates on Facebook, Twitter, Instagram and LinkedIn with @MillenniumPoint. Millennium Point is a landmark public building and multi-award-winning events venue in the Eastside of Birmingham City centre. Profits from our commercial activity are invested by the Millennium Point Charitable Trust into projects, events and initiatives which support the growth of science, technology, engineering and maths (STEM) and education in the West Midlands. 

We have kicked off the festive season here at Millennium Point. Our impressive 39ft Christmas tree is back by popular demand. The Christmas tree is based in our event space Atrium for everyone to enjoy as soon as they walk into our landmark building.

It’s starting to look a lot like Christmas

The tree was put together by Christmas experts The Christmas Decorators. It takes a team of 5 installers and a team of 7 decorators to prepare the branches and baubles. The Christmas tree takes around 10 hours to complete. With good reason too as there is over 23,000 lights and 1,500 baubles to set up.

Where do you even get a 39ft tree from you ask? We’ll let you in on a secret, it’s not actually a real tree! The Christmas tree is made up of a metal frame with each individual branch attached separately each with their own power source.

As far as we know we are the biggest indoor tree in Birmingham at 12 metres tall. The tree is accompanied by two nutcrackers and a pack of huskies, giving visitors plenty of opportunities to snap a festive selfie.

Plenty to do at Millennium Point this Christmas

Along with the decorations, a festive schedule brimming with fun activities is planned through the next two months for everyone to enjoy.

Feel Christmas all around you with our Love Actually Bottomless Brunch

Date and Time: 3rd December, 1pm

Price: £35 per person

Millennium Point Events presents a bottomless brunch, and a special screening of Richard Curtis’ seminal festive event will have a delicious brunch, 90 minutes of bottomless prosecco and a screening of the film.

Book now to secure your ticket

It’s a Wonderful Life when there’s wine

Date and Time: 4th December, 4pm

Price: £31.95 plus fees per person

Who doesn’t love a festive film classic? Throw in some themed wines and Millennium Point is your place to be this Christmas! Teaming up once again with our good friends at The Wine Events Company, experience it’s a Wonderful Life on our giant screen, paused at various points to serve you your next glass of festive cheer.

Book now to secure your ticket

Rock around the Christmas tree at our Festive Silent Disco

Date and Time: 17th December, 7:30pm

Price: £10 plus fees per person

Grab your dancing shoes, put your Santa hats on, and prepare to watch 3 DJs battle it out around the best Christmas tree in tinsel town.

Back by popular demand, our Silent Disco night will be a night to remember, grab your friends, hit the dancefloor, and enjoy everything Millennium Point has to offer.

We have teamed up with silent disco experts Silent Noize, to give you the best music throughout the night, playing fan favourite songs from genres such as:

– Chart, Party & Dance

– RnB, Hip Hop & Old Skool

– Rock, Indie & Power Ballads

And all your favourite Christmas songs too!

Although sold out, you can join the waiting list to be the first to hear about any extra tickets that become available! Join the waitlist.

Organising a last-minute Christmas event?

No problem, we have you covered! At Millennium Point we are hosting some fantastic Christmas Parties this year including shared and exclusive events to suit all budgets.

With a choice between our exclusive or shared parties, there is something for everyone this Christmas!

Find out more information here.

Imagine, your event and our Christmas tree

With 11 versatile event spaces to choose from, make Millennium Point your venue of choice this Christmas. Contact our friendly events team on 0121 202 2200 or click here to explore our award-winning event spaces.

St Basils are back planning the oldest and biggest sleepout in the UK in Birmingham. On Friday 25th November, St Basils will host their annual big sleepout at Millennium Point in Birmingham to raise vital funds to support young people experiencing homelessness in the West Midlands.

St Basils are a homelessness charity based in the West Midlands that have been supporting young people in in fear of losing their home since 1972.

St Basils are not charging for this event, it is FREE! But get involved and raise as much as you can by having people sponsor you. Free vegan curry and hot drinks will also be served by Langar Aid on the night!

You can register for the event here.

Homelessness shouldn’t be part of growing up

St Basils work with young people ages 16-25 who are homeless or at risk of homelessness, to enable them to find and keep a home, grow their confidence, develop their skills, increase opportunities, and prevent homelessness.

Abbie Vlahakis, CEO of Millennium point, said “We are delighted to offer our venue and support once more to the St Basils team, whose commitment to improving the lives of young vulnerable people aligns to our own charitable mission.

While a sleepout is challenging, a night without home comforts pales in comparison to the true horror more than 8,500 young people in the West Midlands alone are experiencing every single night without a home or place of safety.

We urge as many people and businesses as possible to sign up and join us at the sleepout. Together we can raise a record amount of funds so St Basils can continue to provide life changing support to young people in dire need throughout our communities”.

Challenge yourself and make a difference with St Basils Big Sleepout

The Big Sleepout sees hundreds of people from companies, families and groups taking part by challenging themselves, raising money and having fun; particularly in the much coveted ‘creative shelter competition’.

Barrie Hodge, Head of Fundraising and Marketing at St Basils said “Most of our young people who need support are either in full time education or working part-time and sometimes have more than one job yet are already struggling to survive on a very low income. This year St Basils celebrates its 50th anniversary and with the soaring costs young people are experiencing, we are needed more than ever.  We welcome people from across the region to come along, sleepout for the night and help us raise money to support those who need it the most”.

Can’t make it to Millennium Point, you can still make a difference

St Basils will also be running ‘The Big Sleepout from Home’ at the same time. So, if you can’t make it to Millennium Point, you can still get involved in your back garden, office, community hall or ‘sofa surfing’ at home.

You can find out more and apply for your Big Sleepout pack by emailing [email protected].

Supporters can also make one off donations here, it costs £5 a day to support a young person and keep them at a St Basils project.

Want to book an event space with Millennium Point?

The multi-award-winning Millennium Point has 11 versatile event spaces to choose from and an excellent events team to help you with your event.  

For further information about the event, charity, or venue you can get in contact with our team.

Bader Media Entertainment CIC is a production company with a combined passion for filmmaking and protecting the environment. Profits made from projects fun own community interest activities and external charities that focus on combatting litter worldwide. Based in the UK, they produce high-quality creative content for entertainment, community interest and to promote their mission to protect the environment.

Aim of the event

The objective for Bader Media Entertainment CIC was to host a film premiere for their latest feature ‘The Shimian’. The clients were keen on making the evening a great experience for their guests and one that would make them feel the glitz and glamour of a Hollywood premiere.

Why Millennium Point for The Shimian World Premiere?

Our clients are local filmmakers to the Birmingham area and had previously visited Millennium Point’s Auditorium for film screenings. They chose Millennium Point to show The Shimian because the Director had been impressed with the size of the screen and the condition of the Auditorium, as well as the space available below on event space Platform.

Another reason was location, Millennium Point is close to Birmingham City Centre and central train stations such as New Street Station, a bonus for guests arriving from other cities.

Challenges and Solutions

The challenge for Bader Media Entertainment CIC was to find a venue that also were event organisers to ensure the event was a success. The events team were on hand to help with the organisation before and after the event.

Our team developed an events plan that would make the evening an exciting experience for our client’s guests. We suggested ideas along the way how the team could help, and what to do with the space to make it atmospheric and professional.

Particularly, our in-house AV team, which comes standard with most bookings, worked closely with theirs to ensure the best visual and audio experience for the premiere.

AV Equipment and Service

As it was a film premiere it was vital that the screen and sound for the film was perfect. Our AV team worked closely with the client to test visuals and sound to ensure it met expectations and needs. This was through screening tests and run throughs so changes could be made to really give the film the wow factor on the Auditorium screen.

Bader Media Entertainment CIC have received feedback since the premiere on how good the sound and visuals were.

Working with the Millennium Point Team

Our events team had received positive reviews from working with Bader Media Entertainment CIC. The Event Operations team were professional, pleasant & friendly on the night so guests could enjoy their evening. Behind the scenes, the Events team ensured the planning, organisation and communication was all sorted throughout so the event could really give the wow factor. Along with this Marketing worked with the Director to promote the event and film to give it the limelight the film deserved.

How was the client’s experience of Millennium Point?

James Peakman, Director of Bader Media Entertainment CIC said

‘It was an absolute pleasure working with Millennium Point, and I literally can’t fault the staff or place itself. They were so accommodating and gave us attention to detail that I would struggle to find at another venue. The premiere itself was a huge success for us and has opened doors for further movies. The feedback from the guests about the event has been excellent. I would like to say a massive thank you to all the staff at Millennium Point for being so professional and welcoming, and now we will have to make another movie so we can host another premiere at Millennium Point’.

Book our Auditorium for a test today!

Our friendly events team is always happy to help. Get in touch today to discuss your event needs, and bring a sample of your work with you, we guarantee that you will be blown away when you see your content on our giant screen for the first time.

We can’t wait to talk to you!

 

We’re excited to say applications for the next round of funding for projects is now open!

A project to build a fully operational light aircraft, STEM training toolkits for schools and a car engineering workshop for girls are just some of the exciting projects amongst the successful applicants in The Millennium Point Charitable Trust’s Small Grants Programme.

Grants up to £20,000 can be applied for here, you have until the 2nd December to apply, good luck!

Endless possibilities with STEM

Over the past five years, the Millennium Point Charitable Trust has awarded over £2 million to charities, not-for-profits, community groups and schools to further STEM education. Millennium Point Charitable Trust has previously seen the rewarding outcome of past projects such as ‘Breaking the Barriers to STEM’ with a fantastic STEM garden. Ahead Partnership engaged students at their Digitech Festival with inspiring guest speeches and activities from STEM industries. Ark Tindall Primary transformed an outside space into a Science Area to enhance their STEM curriculum.

Last year Millennium Point Trust saw 100 applications from schools and not-for-profit organisations all aiming to recieve a share of the grant money to better STEM education in the region.

Vanessa Currie, Head of People, Learning and Development at Millennium Point comments:

“We are pleased to announce the latest round of grant funding from the Millennium Point Charitable Trust.

The West Midlands is the largest hub for science and innovation outside of London, with the youngest population in Europe and one of the highest percentiles of STEM graduates in the UK.

With many schools being forced to cut costs and resources to deliver their curriculums, we risk seeing the skills gap widen as less children are engaged in STEM, which is why this initiative is crucial now, more than ever.”

Award-winning charity in the heart of Birmingham

All funding given by Millennium Point Charitable Trust is made possible by the commercial activity that takes place in the landmark Millennium Point building. It all feeds back into the charitable trust, enabling to be donated and invested in STEM-related organisations, projects, and initiatives.

When booking events with Millennium Point you are widening your CSR and supporting the local region. Find out how and more about our unique event spaces here.

Apply for a grant today and support the future of STEM 

At Millennium Point we believe that STEM is important for the future of the region, so we are excited to see what this year’s applications bring.

The next round of applications for the 2023 grant are now open and close at 5pm on 2nd December 2022.

Since its launch in 2018, Millennium Point Charitable Trust has provided almost £400k to more than 100 projects across education, STEM-focused charities, sporting charities, and museums.

You can apply for a grant on our website here, if you need any help look at our frequently asked questions page or speak to one of our friendly Trust team.

Planning a corporate event takes skill, time and planning. From coming up with an engaging idea, to finding a date that works for everyone, inviting guests, and finding a venue that ticks all of the boxes, there’s a lot of leg work that goes into it. 

The corporate events team at Millennium Point have worked with businesses across the globe to orchestrate corporate events for over 20 years, so we know exactly what it takes for an event to go off without a hitch.  This is why we’ve pulled together a guide to help you plan a business event to remember!

In this guide, you’ll learn: 

What is a corporate event? 

A corporate event is quite simply a private event that is paid for by an organisation for its clients and/or employees. From offering networking opportunities to educating colleagues or clients, launching new products or services and even Christmas parties, there are a number of reasons for a company to host a corporate event. 

The benefits of corporate events 

It is no secret that corporate events cost time and money, so understanding the benefits before investing is vital. 

Create additional revenue streams 

When event planning is done properly, you can sell ad space, VIP tickets, branded merchandise and event sponsorship, meaning you can earn back what’s been spent, and maybe even make profits from it. 

Strengthen team collaboration 

Hybrid working is here to stay, with 38% of working adults stating they worked from home in Spring 2022 (ONS). Whilst hybrid working offers a range of work life balance benefits, building a positive workplace culture isn’t always easy. However, when you plan an event, you’ve got all your team in one place. 

Educate clients and employees

If you’re launching a new product or service, or you’re revealing a rebrand, a corporate event is a great way to educate your team and customers. 

Enhance your marketing efforts 

As well as launching new products and services, events serve a brilliant way to market this. When there’s a memorable event, it creates a positive experience that will be associated with your brand in the long term. 

Get more insights into your target audience

Corporate events are a great way to get more face to face time with existing and prospective customers, which helps you build rapports. It is also a brilliant way to understand their thoughts and insights on your company and surrounding markets. You can also collect personal details that aren’t always attainable through other marketing efforts. 

The different types of corporate events 

Event planning checklist 

6 months ahead 

3 months ahead 

1 month ahead 

1 week ahead 

1 day before the event 

Day of event 

Enjoy! 

Choosing the right venue for your corporate event 

A lot of components go into finding the perfect location and venue for your event. When looking for a venue, you should do the following: 

Why host your corporate event at Millennium Point? 

Millennium Point is an award-winning Birmingham landmark in the heart of Eastside and features 11 venue spaces to host your corporate event. 

From purpose built meeting suites to a giant screen auditorium with a stage, we have the flexibility to ensure each room works for you. We provide additional services including catering, so that you can rest assured your event will run smoothly. 

We have onsite parking and excellent transport links to New Street Station, Midland Metro, Moor Street Station and Digbeth Coach Station.